The “What’s Hot”, brought to you by Old Mutual GMPAS Knowledge & Insights, serves as a monthly review of the SA competitor news and activities for the Old Mutual Marketing Community.
The content is intended to provide a window into the competitor market, providing an outside view of the key competitor developments in the South African Insurance and Asset Management landscape. By focusing and communicating only on the “HOT” competitor developments, we remove “the noise” from the market landscape and create awareness around the important activity to consider in day-to-day decision making.
Finding content is extremely simple. You can filter the content across three broad categories, Competitor Brand, Competitor Products and Target Markets. The sub-categories provided within, indicate the type of content covered and have been created for easy reference, to specific areas of business. Lastly, a search bar is included to assist with finding detailed content, like filtering on specific brands or topics!
The content on this site is updated every month and is refreshed with the latest competitor activity on the first Friday of every month!
Butterfly Effect Intelligence™ (BEI)